The Rialto Way_L
Lighting the way for home sales professionals to more profitability, productivity, and fun
Everyone has a story. 
What's yours?


While the big real estate companies talk obsessively about tech dominance, home sales professionals like us are busy maintaining the balance between the latest shiny technology and the same human connections that have powered home sales for over 100 years.

“The single biggest problem in communication is the illusion that it has taken place.” – George Bernard Shaw

In this issue, we are reminded that home sales professionals helped humans before the internet. It all starts with telling your story in a way that resonates with your audience. Rialto CEO Jonathan Moerbe offers us the secrets to communicating and forging authentic connections with your sphere.

Read the Blog
Database Guru

As founder of database communications company Follow Up Results, Richie Laser has built a highly successful home sales business that is consistently fueled by referrals. In this interview, he shares his proven techniques for using newsletters and personal relationships to make strong connections and grow business.

Watch the Video
Meet Your Coach: Alan Rice

Real estate leader and coach Alan Rice has grown the careers of more than 400 agents. Here he shares how the power of flow can make a presentation into an engaging, effective training tool. To have your presentation transformed into a professional course, schedule a free content assessment.

Watch the Video
What’s New at Rialto

Clear Your Business Bottleneck

Increase your business flow with a unique action plan that targets what’s obstructing your way forward. Rialto Academy President Les McGehee offers a free business flow assessment to ambitious professionals like you.
Click here to schedule yours.


Win Every Listing

Do you have a strategy for winning every listing that comes your way? It all starts with the right approach to pricing. Set yourself apart from other agents by applying a consultative, strategic approach. This new online course taught by real estate guru Alan Rice will show you how.  

Grow Your Sphere

Learn how to grow your business by leveraging both technology AND good old-fashioned human connection. Rialto’s new online course offers solid techniques and strategies to power a referral database that gives off more business every year.

Special FREE PASS for Rialto Way readers: Simply use the coupon code TEAMVIP when you check out, and you’ll get the course for free.

Register Now
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